Top estimated X earners

186 well-known accounts ranked by what their reach is worth under X Creator Revenue Sharing. Note how poorly this tracks follower count: the highest-followed accounts are rarely the highest earners, because payouts follow posting volume and audience composition rather than audience size.

Follower data reviewed 2026-05Model updated 2026-09-19How these are calculated

X accounts ranked by estimated monthly Creator Revenue Sharing earnings
#	Account	Followers	Est. impressions / mo	Est. monthly
1	Elon Musk@elonmusk · Tech & AI	225M	5.7B	$19,955 – $55,875
2	ESPN@espn · Sports	45M	1.8B	$4,474 – $12,527
3	NBA@NBA · Sports	45M	1.5B	$3,728 – $10,440
4	Fox News@FoxNews · News & Media	25M	999.6M	$3,499 – $9,796
5	NFL@NFL · Sports	33M	965.3M	$2,413 – $6,757
6	CNN@CNN · News & Media	62M	824.3M	$2,061 – $5,770
7	The New York Times@nytimes · News & Media	55M	607M	$1,517 – $4,249
8	X@X · Tech & AI	67M	312.8M	$1,095 – $3,066
9	The Wall Street Journal@WSJ · News & Media	20M	274.7M	$961 – $2,692
10	Reuters@Reuters · News & Media	26M	456.4M	$958 – $3,834
11	Premier League@premierleague · Sports	40M	550.6M	$826 – $3,304
12	Forbes@Forbes · News & Media	18M	213M	$746 – $2,088
13	Bloomberg@business · News & Media	8M	204.7M	$717 – $2,006
14	BBC News (World)@BBCWorld · News & Media	44M	521.5M	$782 – $3,129
15	The Associated Press@AP · News & Media	17M	273.3M	$683 – $1,913
16	ABC News@ABC · News & Media	17M	273.3M	$683 – $1,913
17	NASA@NASA · Science & Education	78M	259.9M	$650 – $1,819
18	SpaceX@SpaceX · Tech & AI	40M	146.8M	$514 – $1,439
19	ZeroHedge@zerohedge · Crypto & Finance	2M	143.5M	$502 – $1,406
20	Mario Nawfal@MarioNawfal · News & Media	2M	143.5M	$502 – $1,406
21	MLB@MLB · Sports	10M	190.5M	$476 – $1,333
22	CNBC@CNBC · Crypto & Finance	4M	127.7M	$447 – $1,252
23	NBC News@NBCNews · News & Media	9M	177.4M	$443 – $1,242
24	Andrew Tate@Cobratate · Politics & Commentary	10M	228.6M	$480 – $1,920
25	CBS News@CBSNews · News & Media	8M	163.8M	$409 – $1,147
26	TechCrunch@TechCrunch · News & Media	10M	114.3M	$400 – $1,120
27	Nicki Minaj@nickiminaj · Music & Entertainment	27M	224.7M	$393 – $1,101
28	Netflix@netflix · Music & Entertainment	21M	142.1M	$355 – $994
29	unusual_whales@unusual_whales · Crypto & Finance	1.8M	100.2M	$351 – $982
30	The Economist@TheEconomist · News & Media	26M	182.6M	$383 – $1,534
31	MrBeast@MrBeast · Creators & Streamers	35M	133.9M	$335 – $938
32	Historic Vids@historyinmemes · Creators & Streamers	3M	126.1M	$315 – $883
33	Walter Bloomberg@DeItaone · Crypto & Finance	1M	89.6M	$314 – $878
34	Politico@politico · News & Media	5M	89.2M	$312 – $874
35	NPR@NPR · News & Media	9M	88.7M	$310 – $869
36	MSNBC@MSNBC · News & Media	5M	119M	$297 – $833
37	The Guardian@guardian · News & Media	11M	203.4M	$305 – $1,220
38	WIRED@WIRED · News & Media	10M	76.2M	$267 – $747
39	Tucker Carlson@TuckerCarlson · Politics & Commentary	15M	75.3M	$264 – $738
40	UEFA Champions League@ChampionsLeague · Sports	40M	440.5M	$247 – $1,079
41	Marc Andreessen@pmarca · Business & Investing	1.9M	69.3M	$243 – $679
42	Financial Times@FT · News & Media	8M	122.8M	$258 – $1,032
43	Ben Shapiro@benshapiro · Politics & Commentary	6.5M	64M	$224 – $627
44	Charlie Kirk@charliekirk11 · Politics & Commentary	4.5M	62.3M	$218 – $610
45	Real Madrid@realmadrid · Sports	45M	357.9M	$200 – $877
46	YouTube@YouTube · Tech & AI	78M	77M	$193 – $539
47	Tesla@Tesla · Tech & AI	22M	55M	$192 – $539
48	National Geographic@NatGeo · Science & Education	27M	74.9M	$187 – $524
49	The Verge@verge · News & Media	3M	50.4M	$177 – $494
50	Formula 1@F1 · Sports	10M	128.6M	$193 – $771
51	Snoop Dogg@snoopdogg · Music & Entertainment	20M	68.7M	$172 – $481
52	Binance@binance · Crypto & Finance	12M	145.6M	$163 – $713
53	9GAG@9GAG · Creators & Streamers	15M	282.4M	$158 – $692
54	FC Barcelona@FCBarcelona · Sports	27M	252.8M	$142 – $619
55	Manchester United@ManUtd · Sports	35M	251.2M	$141 – $615
56	Sam Altman@sama · Tech & AI	4.5M	39.9M	$140 – $391
57	Paul Krugman@paulkrugman · Crypto & Finance	4.8M	39.1M	$137 – $383
58	Joe Biden@JoeBiden · Politics & Commentary	38M	53.1M	$133 – $372
59	Taylor Swift@taylorswift13 · Music & Entertainment	95M	52.8M	$132 – $370
60	Nate Silver@NateSilver538 · Politics & Commentary	3.5M	31.5M	$110 – $309
61	Jim Cramer@jimcramer · Crypto & Finance	2.2M	30.6M	$107 – $300
62	Narendra Modi@narendramodi · Politics & Commentary	100M	410.6M	$86.23 – $460
63	Wall Street Bets@WSBChairman · Crypto & Finance	1.5M	29.5M	$103 – $289
64	LeBron James@KingJames · Sports	53M	40M	$99.95 – $280
65	UberFacts@UberFacts · Science & Education	13M	56.9M	$99.64 – $279
66	OpenAI@OpenAI · Tech & AI	4.5M	26.6M	$93.03 – $260
67	Engadget@engadget · News & Media	5M	23.8M	$83.28 – $233
68	Kara Swisher@karaswisher · News & Media	1.4M	22.5M	$78.83 – $221
69	Changpeng Zhao@CZ_Binance · Crypto & Finance	9.5M	62.1M	$69.59 – $304
70	Balaji Srinivasan@balajis · Crypto & Finance	1.1M	19.1M	$66.91 – $187
71	Gary Vaynerchuk@garyvee · Business & Investing	3.5M	18.7M	$65.32 – $183
72	Barack Obama@BarackObama · Politics & Commentary	130M	24.6M	$61.39 – $172
73	Xbox@Xbox · Creators & Streamers	2.4M	24.4M	$60.92 – $171
74	Michael Saylor@saylor · Crypto & Finance	4M	17.2M	$60.36 – $169
75	Kim Kardashian@KimKardashian · Music & Entertainment	74M	33.5M	$58.54 – $164
76	Techmeme@Techmeme · News & Media	400K	16M	$56.04 – $157
77	Google@Google · Tech & AI	34M	21.9M	$54.73 – $153
78	Marques Brownlee@MKBHD · Creators & Streamers	6M	15.1M	$53.01 – $148
79	Paul Graham@paulg · Tech & AI	2.1M	14.8M	$51.94 – $145
80	Jimmy Fallon@jimmyfallon · Music & Entertainment	51M	28.9M	$50.49 – $141
81	Spotify@Spotify · Music & Entertainment	6M	20.2M	$50.48 – $141
82	KSI@KSI · Creators & Streamers	12M	36.4M	$54.59 – $218
83	BTS@BTS_twt · Music & Entertainment	50M	85.4M	$47.81 – $209
84	Coinbase@coinbase · Crypto & Finance	6M	13.5M	$47.12 – $132
85	Peter Schiff@PeterSchiff · Crypto & Finance	1M	13.4M	$47.03 – $132
86	Microsoft@Microsoft · Tech & AI	15M	12.6M	$43.93 – $123
87	Yann LeCun@ylecun · Tech & AI	900K	12.5M	$43.77 – $123
88	Lex Fridman@lexfridman · Tech & AI	4.5M	12.5M	$43.61 – $122
89	Naval Ravikant@naval · Business & Investing	2.6M	11.4M	$40.02 – $112
90	Logan Paul@loganpaul · Creators & Streamers	6.5M	16M	$40.00 – $112
91	Dream@Dream · Creators & Streamers	6M	15.1M	$37.86 – $106
92	Drake@Drake · Music & Entertainment	39M	14.4M	$36.04 – $101
93	Neil deGrasse Tyson@neiltyson · Science & Education	15M	14.1M	$35.30 – $98.85
94	FIFA World Cup@FIFAWorldCup · Sports	17M	61.5M	$34.44 – $151
95	Conan O'Brien@ConanOBrien · Music & Entertainment	31M	13.9M	$34.69 – $97.12
96	Jake Paul@jakepaul · Creators & Streamers	4M	13.8M	$34.49 – $96.57
97	Theo Browne@theo · Tech & AI	400K	9.6M	$33.63 – $94.15
98	Ariana Grande@ArianaGrande · Music & Entertainment	90M	19.1M	$33.44 – $93.64
99	Vitalik Buterin@VitalikButerin · Crypto & Finance	5.5M	28.6M	$31.99 – $140
100	WikiLeaks@wikileaks · Politics & Commentary	5.5M	28.6M	$31.99 – $140
101	Cristiano Ronaldo@Cristiano · Sports	115M	56.4M	$31.61 – $138
102	Gizmodo@Gizmodo · News & Media	2M	12.8M	$31.89 – $89.30
103	Amazon@Amazon · Tech & AI	5.5M	12.7M	$31.74 – $88.86
104	Anthony Pompliano@APompliano · Crypto & Finance	1.7M	8.6M	$29.98 – $83.96
105	Jason Calacanis@jason · Business & Investing	800K	8.6M	$29.93 – $83.80
106	Asmongold@Asmongold · Creators & Streamers	1.5M	11.8M	$29.50 – $82.61
107	Dwayne Johnson@TheRock · Music & Entertainment	16M	11.8M	$29.50 – $82.60
108	Massimo@Rainmaker1973 · Science & Education	1.5M	35.4M	$28.32 – $124
109	Jack Dorsey@jack · Tech & AI	6.5M	8M	$28.00 – $78.40
110	Pieter Levels@levelsio · Business & Investing	700K	14.1M	$29.52 – $118
111	Ninja@Ninja · Creators & Streamers	6.5M	10.7M	$26.67 – $74.67
112	Hillary Clinton@HillaryClinton · Politics & Commentary	31M	10.3M	$25.69 – $71.94
113	Bill Gates@BillGates · Tech & AI	65M	10.2M	$25.50 – $71.41
114	Eminem@Eminem · Music & Entertainment	22M	9.8M	$24.43 – $68.41
115	Andrej Karpathy@karpathy · Tech & AI	1.2M	6.8M	$23.66 – $66.25
116	Ezra Klein@ezraklein · Politics & Commentary	1M	6.7M	$23.52 – $65.85
117	Chamath Palihapitiya@chamath · Business & Investing	1.8M	6.7M	$23.38 – $65.46
118	NVIDIA@nvidia · Tech & AI	3M	6.3M	$22.06 – $61.78
119	Lady Gaga@ladygaga · Music & Entertainment	83M	12.1M	$21.09 – $59.06
120	Markiplier@Markiplier · Creators & Streamers	7M	8.4M	$21.03 – $58.87
121	PlayStation@PlayStation · Creators & Streamers	2.5M	25.1M	$20.05 – $87.71
122	Erik Voorhees@ErikVoorhees · Crypto & Finance	800K	5.8M	$20.20 – $56.56
123	Kevin Hart@kevinhart4real · Music & Entertainment	36M	11.4M	$19.93 – $55.80
124	Wiz Khalifa@wizkhalifa · Music & Entertainment	35M	11.2M	$19.53 – $54.70
125	Brian Armstrong@brian_armstrong · Crypto & Finance	1.3M	5.4M	$18.74 – $52.46
126	TED Talks@TED · Science & Education	2.5M	7.4M	$18.56 – $51.98
127	Jacksepticeye@jacksepticeye · Creators & Streamers	7M	13.5M	$20.19 – $80.74
128	Apple@Apple · Tech & AI	10M	6.4M	$16.07 – $45.00
129	xQc@xQc · Creators & Streamers	2M	6.4M	$15.95 – $44.65
130	TimTheTatman@TimTheTatman · Creators & Streamers	3M	6.3M	$15.76 – $44.13
131	David Heinemeier Hansson@dhh · Tech & AI	600K	7.9M	$16.62 – $66.47
132	Edward Snowden@Snowden · Politics & Commentary	6M	7.6M	$15.90 – $63.61
133	Stephen Curry@StephenCurry30 · Sports	18M	5.7M	$14.20 – $39.77
134	Ethan Mollick@emollick · Tech & AI	300K	4M	$13.83 – $38.72
135	iJustine@iJustine · Creators & Streamers	1.5M	5.2M	$13.11 – $36.72
136	Mohamed A. El-Erian@elerianm · Crypto & Finance	500K	3.7M	$13.05 – $36.53
137	United Nations@UN · News & Media	16M	21M	$11.75 – $51.40
138	Justin Sun@justinsuntron · Crypto & Finance	4M	10.2M	$11.45 – $50.08
139	Greg Brockman@gdb · Tech & AI	900K	3.3M	$11.67 – $32.68
140	Pokimane@pokimanelol · Creators & Streamers	3.5M	4.7M	$11.66 – $32.66
141	Rahul Gandhi@RahulGandhi · Politics & Commentary	27M	42.1M	$8.85 – $47.18
142	Britney Spears@britneyspears · Music & Entertainment	55M	6.1M	$10.62 – $29.74
143	Y Combinator@ycombinator · Business & Investing	1M	3M	$10.45 – $29.27
144	Demi Lovato@ddlovato · Music & Entertainment	50M	5.7M	$9.96 – $27.89
145	World Health Organization@WHO · Science & Education	12M	17.3M	$9.66 – $42.27
146	UNICEF@UNICEF · News & Media	18M	17M	$9.54 – $41.76
147	Cathie Wood@CathieDWood · Crypto & Finance	1.6M	2.7M	$9.59 – $26.86
148	Miley Cyrus@MileyCyrus · Music & Entertainment	46M	5.4M	$9.42 – $26.36
149	Tim Cook@tim_cook · Tech & AI	15M	3.8M	$9.41 – $26.36
150	Alicia Keys@aliciakeys · Music & Entertainment	25M	5.3M	$9.33 – $26.12
151	John Carmack@ID_AA_Carmack · Tech & AI	1.2M	2.5M	$8.87 – $24.84
152	Sahil Lavingia@shl · Business & Investing	500K	2.5M	$8.70 – $24.36
153	Product Hunt@ProductHunt · Business & Investing	500K	2.5M	$8.70 – $24.36
154	Kylie Jenner@KylieJenner · Music & Entertainment	40M	4.9M	$8.56 – $23.98
155	Katy Perry@katyperry · Music & Entertainment	105M	14.2M	$7.93 – $34.67
156	shroud@shroud · Creators & Streamers	2.7M	3.1M	$7.82 – $21.90
157	Satya Nadella@satyanadella · Tech & AI	3.2M	2.2M	$7.68 – $21.52
158	Raoul Pal@RaoulGMI · Crypto & Finance	1M	4M	$8.36 – $33.45
159	Anthropic@AnthropicAI · Tech & AI	700K	2.1M	$7.38 – $20.67
160	Serena Williams@SerenaWilliams · Sports	10M	2.9M	$7.14 – $20.00
161	Sundar Pichai@sundarpichai · Tech & AI	5.5M	1.9M	$6.66 – $18.66
162	Unbox Therapy@UnboxTherapy · Creators & Streamers	2M	2.6M	$6.38 – $17.86
163	summit1g@summit1g · Creators & Streamers	2M	2.6M	$6.38 – $17.86
164	PewDiePie@PewDiePie · Creators & Streamers	20M	4.6M	$6.87 – $27.47
165	Rihanna@rihanna · Music & Entertainment	105M	10.6M	$5.94 – $26.00
166	Shah Rukh Khan@iamsrk · Music & Entertainment	45M	23.9M	$5.01 – $26.73
167	Selena Gomez@selenagomez · Music & Entertainment	65M	3.4M	$5.95 – $16.66
168	Virat Kohli@imVkohli · Sports	65M	23M	$4.82 – $25.71
169	Justin Bieber@justinbieber · Music & Entertainment	105M	9.4M	$5.28 – $23.12
170	Bill Nye@BillNye · Science & Education	6M	2M	$5.05 – $14.14
171	Mike Novogratz@novogratz · Crypto & Finance	600K	1.4M	$4.92 – $13.79
172	Indie Hackers@IndieHackers · Business & Investing	300K	1.3M	$4.61 – $12.91
173	Bruno Mars@BrunoMars · Music & Entertainment	43M	2.6M	$4.50 – $12.60
174	Andrew Ng@AndrewYNg · Tech & AI	1.3M	1.2M	$4.16 – $11.66
175	DanTDM@DanTDM · Creators & Streamers	5M	3M	$4.46 – $17.84
176	Dharmesh Shah@dharmesh · Business & Investing	400K	1.1M	$3.74 – $10.46
177	Akshay Kumar@akshaykumar · Music & Entertainment	50M	14.2M	$2.99 – $15.94
178	Neymar Jr@neymarjr · Sports	63M	13.3M	$2.80 – $14.91
179	Ellen DeGeneres@TheEllenShow · Music & Entertainment	75M	1.5M	$2.62 – $7.35
180	Sachin Tendulkar@sachin_rt · Sports	40M	9.8M	$2.06 – $10.96
181	Justin Timberlake@jtimberlake · Music & Entertainment	63M	1.3M	$2.33 – $6.52
182	Pitbull@pitbull · Music & Entertainment	25M	3.6M	$1.99 – $8.71
183	Salman Khan@BeingSalmanKhan · Music & Entertainment	45M	8M	$1.67 – $8.91
184	Andreas Antonopoulos@aantonop · Crypto & Finance	800K	1.7M	$1.92 – $8.38
185	Shakira@shakira · Music & Entertainment	54M	6M	$1.26 – $6.72
186	Usain Bolt@usainbolt · Sports	10M	1.9M	$1.07 – $4.67

Showing 186 of 186 tracked accounts.

Why the order looks wrong

Accounts with hundreds of millions of followers that post twice a month generate fewer impressions than mid-sized accounts posting fifty times a week. The payout follows impressions, not followers.

Most of these are not monetized

Brand, institutional and celebrity accounts largely do not take payouts. Each figure shows what that reach would be worth in the program, which is a measure of attention rather than a claim about income.

Help make it accurate

Real payout reports from creators are what tighten these bands. Submit yours — it stays anonymous unless you say otherwise.