How much does @nytimes make on X?
The New York Times · News & Media · Rank #7 of 186 tracked accounts
Estimated monthly earnings from Creator Revenue Sharing
$1,517–$4,249
Roughly $18,210 – $50,988 a year
- Followers
- 55M
- Est. impressions / mo
- 607M
- Rate per 1M
- $2.50 – $7.00
- Posts / week
- 200
The New York Times (@nytimes) is estimated to earn $1,517 to $4,249 a month from X Creator Revenue Sharing. Newspaper account posting headlines around the clock.
That figure comes from roughly 55M followers posting about 200 times a week, which we model at around 607M impressions a month. The audience is mostly us / canada and the niche is typical mix, which together set the applied rate at $2.50 to $7.00 per million impressions.
Within News & Media, that is about 4.1x the median tracked account in the category. Engagement is classified as average, which sets how far each post travels beyond the follower count itself.
Check the numbers yourself
Follower counts here are approximate public figures, last reviewed 2026-05. Impressions are modelled, not measured — only the account owner can see the real figure.
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Questions about @nytimes and X earnings
- How much does @nytimes make on X?
- We estimate $1,517 to $4,249 a month from X Creator Revenue Sharing, based on roughly 55M followers and an estimated 607M impressions a month. This is a modelled range, not reported earnings.
- How many followers does @nytimes have?
- Approximately 55M as of 2026-05. Follower counts here are rounded public figures rather than live API data, so check the account directly for the current number.
- Is @nytimes monetized on X?
- We have no signal on whether this account is enrolled in Creator Revenue Sharing. The figure shows what the account's reach would be worth if it were.
- Why is the estimate for @nytimes a range?
- X publishes no per-impression rate, and payouts depend on engagement from Premium subscribers rather than raw views. Reported rates span $0.50 to $10 per million impressions, so any single-number estimate would be false precision.
Estimate generated by the HowMuchOnX model, version 2026.09.1, last updated 2026-09-19. This is a modelled range derived from public information — not a statement of The New York Times's actual income, and not sourced from X. Read the methodology.