How much does @WSJ make on X (Twitter)?
The Wall Street Journal · News & Media · Rank #14 of 186 tracked accounts
This page covers X payouts only — what The Wall Street Journal's reach on X is worth under Original Content Rewards, the program that replaced Creator Revenue Sharing in September 2026. It is not The Wall Street Journal's salary, total income or net worth.
Estimated monthly earnings from X creator payouts
$56,450–$188,154
Roughly $677,396 – $2,257,854 a year
- Followers
- 20M
- Est. impressions / mo
- 1.6B
- Rate per 1M
- $34.37 – $115
- Posts / week
- 180
The Wall Street Journal (@WSJ) is estimated to earn $56,450 to $188,154 a month from X (formerly Twitter) creator payouts, if enrolled in Original Content Rewards. Business newspaper with a Premium-dense US professional audience.
That figure comes from roughly 20M followers posting about 180 times a week, which we model at around 1.6B impressions a month. The audience is mostly us / canada and the niche is tech, crypto, finance or politics (premium-dense), which together set the applied rate at $34.37 to $115 per million impressions, including a 3.6× volume premium because Premium-subscriber engagement concentrates under the biggest accounts.
Within News & Media, that is about 2.4x the median tracked account in the category. Engagement is classified as average, which sets how far each post travels beyond the follower count itself.
Check the numbers yourself
Follower counts here are approximate public figures, last reviewed 2026-05. Impressions are modelled, not measured — only the account owner can see the real figure.
Similar accounts in News & Media
Questions about @WSJ and X earnings
- How much does @WSJ make on X (Twitter)?
- We estimate $56,450 to $188,154 a month from X creator payouts under Original Content Rewards, based on roughly 20M followers and an estimated 1.6B impressions a month. This is a modelled range, not reported earnings.
- How many followers does @WSJ have?
- Approximately 20M as of 2026-05. Follower counts here are rounded public figures rather than live API data, so check the account directly for the current number.
- Is @WSJ monetized on X?
- We have no signal on whether this account has been accepted into Original Content Rewards, the X payout program. The figure shows what the account's reach would be worth if it had.
- Why is the estimate for @WSJ a range?
- X publishes no per-impression rate, and payouts depend on engagement from Premium subscribers rather than raw views. Modelled rates span roughly $1 to $20 per million impressions depending on audience geography and niche, so any single-number estimate would be false precision.
Estimate generated by the HowMuchOnX model, version 2026.10.1, last updated 2026-10-24. This is a modelled range derived from public information — not a statement of The Wall Street Journal's actual income, and not sourced from X. Read the methodology.